DPC directories and maps list practices for people looking for one. Claim the main DPC listings and the general ones, fill them in completely and check them twice a year.
Where to list
- DPC maps and directories: the DPC Frontier map and similar DPC directories.
- General listings: Google, Apple Maps, Bing, Facebook and Yelp.
- Local: your chamber of commerce and local business directories.
What to put in each listing
- The same name, address and phone as your website.
- Your monthly price or price range.
- Whether you're taking new members.
- Ages served and any employer plans.
- A link to your pricing page.
Keep them current
Fix any listing that shows an old price or says you're full when you're not. Put a reminder on your calendar every six months to check each one. Why consistent listings help local search.
Track what they bring
Ask new members how they found you, and include each directory as an answer choice. In a made-up example, 4 of 30 new members in a quarter named a DPC directory. That's worth the hour it takes to keep the listing current. How to track member sources.
What I'd do this week
- Search for your practice on the main DPC map.
- Claim or update your listing there and on Apple Maps and Bing.
- Add "directory" to your how-did-you-hear question.
Common questions
Are paid directory listings worth it?
Test one for a few months and track the new members it brings. Free listings come first.
What if a listing has wrong information I can't edit?
Contact the directory and ask them to update it. Keep a record of the request.
Should I list my price if it changes?
Yes. Update every listing the day it changes.
Want to see which sources bring members?
We reconcile every account every month and send your P&L and Balance Sheet by the 15th, so you can see what each new member is worth and what it cost to get them. If that's what you need, apply to work with us.